Experts say that by 2025, 22% of the workforce will work remotely. This is a relatively promising prediction, as 22% of current remote workers report being 22% happier and 30% more productive. However, many also report feelings of burnout and stress. The boundaries between work … [Read more...]
Color Psychology in Marketing
Modern shoppers consider color more than any other factor as it accounts for between 62 and 90 percent of the decision to purchase. Color can be used to increase or decrease appetite, enhance mood, increase memory, boost attention spans, calm down customers, reduce perceptions of … [Read more...]
What IoT Means for the Future of Business Models
“If you think that the Internet has changed your life, think again. The Internet of Things is about to change it all over again.”- said Brendan O`Brien, Co-Founder at Aria Systems, a company that presented the world with data-based enterprise web applications and cloud billing, … [Read more...]
What Happens When Baby Boomers Retire?
Baby boomers possess 40 percent of all small businesses in America, and millions of Americans rely on boomer-owned businesses for their income. Millions of vendors, suppliers, and freelance workers also rely on boomer-owned companies. So, what happens when the baby boomers … [Read more...]
Digital Solutions are the Future for Businesses
The COVID pandemic may be behind us, but in many ways, the aftermath is still alive and well. This is certainly the case for many small businesses across the country. Small businesses were hit hard by lockdowns, new restrictions, and other COVID precautions. Many of them did … [Read more...]