Business Basics Series
Welcome to The Daily MBA™ Series. This series is meant to give you the basics of business and management, in manageable 15 minute chunks. My inspiration was the Personal MBA site. Josh Kaufman does a fantastic job. The quality of the articles are stellar and the recommended reading is second to none. The Personal MBA forum is also to blame (in a good way). The side project discussion and encouragement from S Deshmukh really got me going on this. Besides that, my motivation for taking on this series include:
Writing Practice: I needed a way to practice writing since I am writing a book on management (technical management to be exact). I figured the more you write, the better you get. That seems to work for everything else.
SCORE clients: I volunteer with SCORE and get a lot of business questions. That is one of the reasons I started to blog. I was always answering the same questions over and over again. Instead of writing them all from scratch, why not just blog about it!
Author’s Platform: Part of writing a book means developing your writers platform. The best description of a platform is your following or who listens to you. The more you publish your writing, the more available it becomes. Over time, this creates your platform.
The Daily MBA™ Topic List
Don’t want to click through all those pages, then download the eBook for free. It even has three bonus sections not in the original series.
The topics that The Daily MBA™ covers include:
The Daily MBA™ Series Introduction
Topic #1: What is Business Anyway?
Topic #2: Business Structures
Topic #3: Business Ethics
Celebration Of Knowledge #1
Topic #4: Marketing Basics
Topic #5: Target Marketing
Topic #6: Marketing Promotion Strategies
Topic #7: The Basics of Economics
Celebration Of Knowledge #2
Topic #8: Accounting Basics
Topic #9: Financial Models
Topic #10: Financing
Celebration of Knowledge #3
Topic #11: The Sales Role
Topic #12: Business Development
Topic #13: Negotiating
Topic #14: Tactics, Strategy and Grand Strategy
Celebration Of Knowledge #4
Topic #15: Research And Development
Topic #16: Intellectual Property
Topic #17: Product Launch / Management
Topic #18: Operations / Manufacturing
Celebration Of Knowledge #5
Topic #19: Managing People
Topic #20: Doing Business Internationally
Topic #21: Organizational Structures
Topic #22: Legal Aspects of Business
Celebration Of Knowledge #6
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