A Guest Post by John Williams
Check out the list below and if you haven’t read them previously, make sure that you add them to your daily schedule right now and devote a few hours to grab the most effective tips to enhance your sales skills.
#1 The greatest salesman in the world- by Augustine “Og” Mandino
If you are into sales, this book can indeed change your life. It’s such an easy and powerful read that gives way so much of meaning and inspire with its Christian based learning. Here through this book, a great inspirational writer will unveil the greatest success stories and the exciting new secrets for your personal happiness and success.
#2 Little Red Book of Selling: 12.5 Principles of Sales Greatness- b y Jeffrey H. Gitomer
Though the book was written in 2004 but it’s still relevant for all the years now and later too. Even if you are not a regular reader or not in habit of reading the lengthy texts, you can easily get through it. This will make the life of even the most successful people better. This is short book that is specifically written to make the salespeople read & consists of majorly all the answers that the people are searching for related to the sales.
#3 Swim with the Sharks without Being Eaten Alive: Outsell, Outmanage, Outmotivate and Outnegotiate Your Competition- by Harvey Mackay
Believe me, it’s indeed a serious read. You can find this book anywhere at great prices. The major highlights of the book include the process of knowing almost everything about the customer or a client which is incredibly a valuable stuff. It’s a must read for almost every salesperson who want to achieve the zenith of success in his career.
#4 Secrets of Closing the Sale — by Zig Ziglar
The book polishes you as a salesman in a remarkable way by teaching you the most important thing and i.e. “if you want to be successful, believe in what you are selling.” The book is a great source of information, motivation and inspiration. Whether you are presenting a product, principle, service or the idea, it all comes in sales. This book provides you with the most winning techniques for getting the positive response and establishing the dynamic relationships.
#5 The Psychology of Persuasion — by Robert Cialdini
It’s indeed a great and most powerful read that describes the way of looking at things and how an individual falls short on applying the principal that it describes in a universal way. Overall, it’s worth your time with a scholarly research and combines a lot of evidence from the experimental work along with the techniques and strategies.
Author Bio: I have spent almost 8 years in Marketing and serving in Education industry for last 5 years. I am associated with GenEdMBA.com – a leading MBA Admission Consultants in India.